Saturday, September 10, 2005

Central America will be promoted in Europe

The Central American Tourism Council announced it will strengthen the promotion of the Isthmus as an attractive tourist destination in Europe.

To support the Central American brand and its tourist attractions marketing actions will be implemented, including a greater direct contact with tourist operators, travel agencies and the media.

A stronger participation of Central America in tourist fairs as the World Fair will be furthered.

According to data recently published in the year 2004, a total of 5.7 million tourists visited Central America, 15% more than the 4.9 million visiting the region in 2003. European visitors in 2004 were around 640,000 while for 2003 this figure was 560,700.

No comments:

Related posts